Customer Outcome 4: To Be Treated as an Individual

Within the Customer Outcome our key aims are:

• Ensuring we seek out, listen, respect and represent the views of our diverse citizens and communities.
• Communicating consistently to our citizens and communities.
• Actively involve our citizens and communities in the design and delivery of our policies, strategies, plans and services.
• Joining up and integrating services both within the Council and with our partners.
• Tailoring the mix of customer service, community leadership and democratic engagement to fit the particular circumstances of each community; and working to tackle discrimination and prejudice.

Within this Customer Outcome local people have identified two priority areas:

The Commissioning Strategies in support of this Outcome and its Priorities are: the Communications Strategy; the Enabled not Disabled Joint Strategy; the Diversity Strategy 2006-2009 and 'The Future is Ours' - Older People Strategy.

1. To improve the customer experience by providing people with the information they require to make informed decisions on services provided

We want to:

• Enhance the customer experience of the Council and actively involve our citizens and communities in local government.

2. To provide services and support to older people in order to promote their independence and sustain their quality of life

We want to:

• Help more older people to live at home and maintain their independence.
• Encourage the active involvement of older people in the community and support.

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